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ABOUT LOWER CROSS
Logos represent brands our team has worked with through current and prior engagements in media, ecommerce, and digital strategy.
google partner
Immediate wins + long-term strategy
Limited client roster for maximum performance
Increase conversions.
Increase revenue per customer.
Increase profit.
Jonathan Geller is a serial founder and operator with experience across tech, private equity, luxury, and entertainment.
Jonathan has driven billions of dollars in revenue for startups, portfolio-backed ventures, and household names. He has been recognized as a leading force across business and media, and was named to the highly-coveted Forbes 30 Under 30 list in 2016. He has also been profiled by more than a dozen top global media publications including Ad Age, Adweek, The Wall Street Journal, The Los Angeles Times, and Greenwich Magazine. His expert commentary has been featured on CNBC, Fox News, Bloomberg, Fox Business, NBC, CNN, MSNBC, ABC, and more.
He is widely known for building BGR into a global media powerhouse, making it one of the largest news destinations in the world and reshaping the digital media landscape. He also pioneered the editorialization of commerce content, creating an entirely new category that has since transformed digital publishing across every major vertical for every top digital media company.
As the founder of Lower Cross, he brings his signature operating intensity and clarity to digital growth, working directly with leadership teams to unlock efficiency, scale revenue, and build enterprise value.
Zach Epstein is a veteran operations and strategy lead with 25+ years in marketing, business development, and media.
He began in the telecom sector, leading marketing and business development at two private telcos. He then teamed up with Jonathan in 2008, where he ran day-to-day operations and helped grow BGR into one of the biggest and most influential tech sites in history.
Zach is a widely respected and trusted authority, and he was named by Forbes as a Top-10 Power Influencer. He has also advised some of the biggest tech brands in the world, with engagements ranging from marketing strategy and execution to PR planning and new product launches.
At Lower Cross, he brings deep operational expertise, a track record of driving client success, and a history of helping small teams accomplish big things.
We power all growth stages
